Lately I've been focusing a lot more energy releasing music that's not really geared for the commercial music world. Let me tell you, it's very different. What works well for licensing and publishing does not really translate all that well to the entertainment side of the music business.
I've wrote about the differences between commercial music and entertainment music in this article: Difference Between Commercial Music and Entertainment Music
Although there are many differences between commercial music and entertainment music, there is one very important similarity. You need people listening and giving a shit about the music you are putting out.
Commercial music is different from entertainment music and it's important to keep that separation in mind when you produce.
The goal of commercial music is to make music that works well with visuals. Think of background music in television, games, film, ect. Commercial music enhances those visuals and adds something of value to the production. Commercial music may not be very entertaining but to a music supervisor, editor, video producer, the value is in how useful it is and how well it sync's to the visuals.
In general, the term "Royalty Free Music" describes a type of licensing model that allows you to license music for one upfront fee and then pay no additional fees thereafter. The opposite of this model is a Needle Drop license where you pay every time the music is played.
Music libraries are marketplaces where music can be licensed for commercial uses. The model a lot of these markets use is a resemblance of a royalty free type license.
Now this is where things begin to get clouded because the term Royalty Free does not mean it's completely free from royalties. Most of the time music libraries will not exclude public performance royalties in the license agreement. Performance royalties are paid whenever the music is played publicly on television, radio, ect. The good news is that fee does not get paid by you but by the broadcast networks.
Labels: Music Licensing